The “Google 3-pack”, “local 3-pack” or “map pack”, refers to the top three search results that appear in Google’s search engine results page (SERP) when a person searches for a local business or service. 

These results are displayed alongside a map (see desktop and mobile versions below) and are accompanied by business information such as the business name, address, phone number, and customer reviews. 

The Google 3-pack is a highly sought-after position for local businesses because it provides prominent visibility and can greatly impact a business’s online presence and customer acquisition.

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And the mobile version:

Video explainer below re “what is the Google 3 pack?”

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