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Good Oil Marketing Blog
SEO Tauranga | SEO New Zealand
Why Your Website Looks Great But Doesn’t Convert
(And How to Fix It) By Sonia Elliott of Elliott SEO You spent months on your website. The colours are on-brand, the fonts are clean, and your developer did a great job. So why isn't it converting? Here's the uncomfortable truth: a beautiful website and a...
6 AI Tools Transforming Small Business SEO
By Corey Hinde Small businesses in New Zealand are using AI tools to simplify SEO and improve visibility in local search results. These tools help businesses save time, reduce costs, and compete effectively online. Here's a quick look at six tools reshaping SEO for...
How to run Google Ads when you’re likely to run into restricted words, phrases or categories
x by Corey Hinde Recently, we were tasked with helping a valuable business get their Google Ads re-approved, and running. The business, Ocean Hills Detox and Rehab, runs a very important community service, helping people recover from alcohol and drug issues. However,...
SEO in AI Times
By Corey Hinde It’s no secret that SEO has changed dramatically. The rise of AI-driven search — from Google’s Search Generative Experience (SGE) to conversational tools like ChatGPT and Perplexity — has reshaped how people discover information. Traditional “rank on...
Review System
The goal of this system to help you get more, and better, online reviews for your business. Winning in online search - whether that's Google, chatGPT, or something else, is heavily influenced by the reviews your business receives online. I'm sure you already know...
How to Use ChatGPT to Help Your Business Rank Better on Google
By Corey Hinde If you run marketing on a tight timeline (and who doesn’t?), ChatGPT can become the most versatile SEO assistant on your team—accelerating research, briefs, on-page optimization, technical fixes, and reporting. x x Why ChatGPT is a Force Multiplier for...
How Smart B2B Video Marketing Converts Traffic into Revenue
By Torrey Tayenaka x Generating leads through content marketing and thought leadership used to be the foray of consumer brands, but the fierce competition for audiences has led many B2B brands to embrace whitepapers, blog posts, and infographics to capture attention....
How to find Local Link Building Opportunities for SEO
By Corey Hinde x When it comes to improving your website’s visibility and authority, building quality backlinks from local and relevant sources is still one of the most effective SEO strategies. But often, businesses overlook simple, practical link opportunities...
What is Negative SEO – and How to Defend Your Business Against It
By Corey Hinde Search engine rankings can make or break a business. While most website owners focus on improving their SEO through ethical and strategic methods, there is a darker side to the equation — negative SEO. Negative SEO refers to malicious practices...