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Good Oil Marketing Blog
How to come up with amazing content for your blog or social media
Getting your message to the right people - that's what marketing is. When I talk to business owners about their marketing engine we often discuss content marketing. Blog posts - Facebook Posts - emails - that sort of stuff. The business owner will often agree that...
How to use LinkedIn for Business Success
A short course exploring if and how LinkedIn might be able to help your business grow - written specifically for New Zealanders. Background Here is what we know about LinkedIn for Kiwi businesses at the moment: Lots of people are talking about it. Everyone in...
How to improve Conversion Rates in 3 steps (plus a bonus step)
How to improve Conversion Rates in 3 steps – a guide that any small business owner can use and apply themselves.
How to get in the Google 3 pack
Google 3 pack or Magic 3. Why? You have a problem... you want to solve it.... You open up Google... You enter your search term... (we call it your Bullseye phrase or "must win phrase" - that phrase that your perfect customer is MOST likely to use when looking...
Facebook Page Cheat Sheet….
Do you want someone in your business to look after your Facebook page, so that it becomes a business weapon rather than a liability? Just read this guide, and follow the steps.
Google My Business Weekly Checklist
By now, you know the power of Google My Business. BUT - you are busy, and just need to know… What MUST I do each week to get the most out of this great free tool? Hopefully, this checklist will become your guiding light. ONE Check all details and description are...
The Sexy 7 for small business owners who want to grow their business
The sexy 7 is an article for small business owners who want to grow their business, themselves.
How to spy on your business opposition
Don’t get me wrong… this isn’t about cheating. Or theft. It's about taking what’s already out there, in the public domain, and using it as best you can, to help your clients in the best way possible. You DO know that your opponents are probably already aware of this...
Marketing Review 2018
Boom! Halfway through the year.. are you achieving what you want in 2018 in business? Read on... if you learn nothing, I'll shout you a coffee... Engagements - being relevant to your ideal customer This has always been a huge part of business, and over time with the...