How to spy on your business opposition

Don’t get me wrong… this isn’t about cheating. Or theft. It’s about taking what’s already out there, in the public domain, and using it as best you can, to help your clients in the best way possible. You DO know that your opponents are probably already aware of...

Marketing Review 2018

Boom!  Halfway through the year.. are you achieving what you want in 2018 in business? Read on… if you learn nothing, I’ll shout you a coffee… Engagements – being relevant to your ideal customer This has always been a huge part of business, and...

The Ultimate Question…would you?

I love this question. I love it when it’s coupled with it’s buddy…. here we go: Would you recommend us to a friend?  Why? Looks simple… is not simple. Some years ago, Fred Reichheld declared it “the ultimate question” in a Harvard...

How to use Facebook Page Insights

G’day team… Yesterday was super cool for me…. I got to talk to a whole stack of business people from various walks of life. We did some training around Facebook and how to reach the right people, some tips and tricks around Facebook, and one area we...